You have an internet marketing business and you are getting traffic but you are wondering if an auto responder can help? This is a question that many new internet marketing business owners are faced with and a subject that many do not know how or what to do to set this up and put on auto-pilot; yes I said auto-pilot. The reason that so many people start an internet marketing business is that they want more time with their family and friends; not to spend 14 hours a day behind a computer! In the internet marketing industry many times it is a relationship business that is built over time and on a great foundation of education and support.
What Are the Options in Following Up
There are two different ways that you could follow up with your clients, one of the ways is the old fashioned way of calling, sending a letter, visiting, or possible an email. Another way to consider is an automated email that goes out to as many people as you choose within a few minutes of you setting up. Being able to communicate with people that have visited your website or blog is a crucial element in mediocre success and outstanding performance. Many people that visit your website will enjoy your site, will want to come back but will get involved in their busy life and you and your site will become a distant memory rarely to be thought of again.
Many people will visit your site or blog because they have a need and at first they may believe that you have an answer to their need, don't let them down. Along with having a very clean and organized website, you will want to show them you have the knowledge and the care to make sure that they do find the answers they look for. While you may not give them the answer on their first visit, not all is lost. This is where your auto responder will be beneficial to not only the reader but also yourself.
What Is a Auto Responder Email
This is an email that you can set up in many different forms and is a software program that you can subscribe to that you can customize to your liking. I personally use Aweber and normally give my affiliate link to my team members but I do not want to come across as biased and profit from your sign up. Although most of everyone I know uses Aweber, there are many other programs that do close to the same thing. With this, you have people that sign up for a free newsletter, a free video series you are offering or even a eBook ( I have a few I have written if you need them to give away). With the individual giving you their name and email, this starts building a list that you can build a relationship with, and you can pre-write as many emails you want and have them set up to be sent out automatically. You can provide valuable information in your pre-written emails that have a relevant bearing on your website or blog to keep the message congruent.
Have More Than One or Two Emails
I have seen many people that start building their list and have a couple pre-written emails set up to go out two or three days apart, and then nothing. That is a great way to lose your readers and people that actually want to learn more about the products or services that you have to offer. As I always tell people "People like to buy but don't like Being Sold", so in your follow up email, they need to be educational as well as informative. Many very successful internet marketing business owners have hundreds of emails set up; they did this over time, over months and years, not days.
Following Up is Crucial
If you learn nothing but the art of following up with your clients and future clients, this is a skill that will take you very far; but sitting behind a computer for 14 hours a day is not the answer. Investigate into obtaining an auto responder and make you life so much easier, as you start building your internet marketing business and start getting thousands and thousands of people to follow up with; you will remember this article and thank me.
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